I registered for the Marketing Sherpa B2B Demand Generation Marketing Summit yesterday. I’ve heard great things about it, and I’m looking forward to going in September.
Are there any marketing conferences you would recommend?
I registered for the Marketing Sherpa B2B Demand Generation Marketing Summit yesterday. I’ve heard great things about it, and I’m looking forward to going in September.
Are there any marketing conferences you would recommend?
Has social media made people go crazy?
I created and run a Facebook page for my company. I came into the office this morning, checked the page, and noticed that a new person added a link on our Wall. I clicked the link and it took me to a video of our competitor’s CEO being interviewed at a tradeshow we recently attended.
Obviously, this was a strategic move so I deleted the Wall post.
Ten minutes later, I checked it again. The guy who works for our competitor posted the link again.
WTF?
Yes, I just used the acronym WTF. I mean, c’mon…who does that? It’s tacky, it’s childish. Needless to say, I deleted the link again, and then blocked him.
This leads me to think that social media is causing people to feel powerful. Feel free to hide behind your screen Andy…I’ll see you at the next tradeshow!
As a rule of thumb in marketing, do not ever point out your competitors. Not only does it simply make you look tacky, but it also gives free advertising to the vendors you are competing against.
What’s worse? Misspelling your competitors name. Check it out: http://www.networkperformancedaily.com/2009/05/what_the_fluke.html
Check it out here: http://www.pinpointe.com/blog/10-best-performing-email-subject-lines
Facebook has unveiled a new application that is currently in its beta form. People can now become “fans” of a particular group by texting “fan username” to 32665 (FBOOK). For example, you would text “fan Target” to become a fan of the Target group.
Twitter already has this feature enabled. To follow someone on Twitter you simply text “follow (username)” to 40404. For example, text “fan andreakstout” to follow me!
If you currently work in marketing, you could embed these promotions into your collateral, website, ads, etc. It’s really exciting to see how social media is becoming integrated into all types of communication.
If you work in a field related to communications and you’re not on Twitter, you’re out of the loop. It’s a fact.
If you’re new to Twitter and you’re wondering who you should follow, check out WeFollow. This site lists the top followed people for various categories including politics, travel, marketing, and news.
Bob Garfield of Advertising Age wrote an interesting article on the future of media and marketing. Although the outlook is grim, the future for digital media is bright. How do you feel about the article?
After many months of work, we’re proud to introduce the NetQoS Network Rockstar Challenge….
The NetQoS Network Rockstar Challenge is a quiz game that is designed to test the network know-how of IT professionals. With each correct answer, players will earn points and receive an upgrade to their rockstar character. Players must answer seven out of ten questions correctly to be a Rockstar; anything less, and they’re tossed out in the alley.
Do you think you have what it takes? Play the game now – www.networkrockstarchallenge.com
If you’ve lost your job and can’t afford a wristband to get into SXSW Interactive, check out this free list parties and start networking!