My favorite things about vacationing:
On that note, I’m out of here! I’m headed somewhere tropical. See you back here on the 10th!
Global marketing is expensive. The cost of translation for global organizations is staggering. Use fewer words and more pictures, like IKEA.
For those of you who prefer video to reading, here is an interview that explains the differences in SEO and Paid Search. Dr. Ralph Wilson of Web Marketing Today speaks with Abe Mezrich of Didit.com.
*Warning: due to the quality of this video, you may feel as if you’re watching an interview conducted in 1982.*
A strategy is a plan of action.
What do you need to do to execute a successful event?
This is a great little parody of the relationship between an advertiser and a consumer.
What is a webcast?
Webcasts, also known as webinars, are short, live, online presentations (usually lasting an hour) directed at an audience for the purpose of education. The presentation is created in Powerpoint which attendees can access through a special URL. The presentation audio is heard by dialing in to a designated hotline.
Continue reading to gain access to a document that will help you execute your own webcast…
Happy Thanksgiving everyone! I am catching a flight to Colorado this afternoon and while I’m looking forward to being back in the mountains, I’m not looking forward to the airport madness.
What do you have planned?
Sponsoring and attending an event is expensive so it’s important to know how much you can spend up front.
Below are some tips that will help you save some cash:
Question: How do you get your website to be listed high on Google’s search rankings without emptying your pockets?
Answer: Link building.
Links from other websites to yours builds credibility with search engines. Google, for example, looks at the credibility of the sites linking to you, or their “page rank.” If websites with a high page rank are linking to you, it in turn builds your reputation and authority.
Some of my favorite link building ideas:
