Archive for November 29th, 2007

Word of the Day

Miscellaneous No Comments »


IKEA-ization.

Global marketing is expensive. The cost of translation for global organizations is staggering. Use fewer words and more pictures, like IKEA.

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Search Engine Optimization: Paid Search

Search Engine Marketing No Comments »


For those of you who prefer video to reading, here is an interview that explains the differences in SEO and Paid Search. Dr. Ralph Wilson of Web Marketing Today speaks with Abe Mezrich of Didit.com.

*Warning: due to the quality of this video, you may feel as if you’re watching an interview conducted in 1982.*


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