Top 100 words NOT to use in your subject lines:

  1. 100% free
  2. 50% off
  3. act now
  4. all words that relate to sex or pornography
  5. all words that related to cures or medication
  6. amazing
  7. anything that looks like you are YELLING
  8. apply now
  9. as seen
  10. as seen on Oprah
  11. as seen on TV
  12. avoid
  13. be your own boss
  14. buy
  15. call now
  16. cash bonus
  17. cialis
  18. click here
  19. collect
  20. compare
  21. consolidate
  22. contains $$$
  23. contains word “ad”
  24. credit
  25. Dear Friend
  26. discount
  27. don’t delete
  28. double your anything
  29. double your income
  30. e.x.t.r.a. Punctuation
  31. earn
  32. earn $
  33. earn extra cash
  34. easy terms
  35. eliminate debt
  36. extra income
  37. fast cash
  38. financial freedom
  39. for only
  40. for you
  41. FREE
  42. free
  43. free access
  44. free gift
  45. free info
  46. free instant
  47. free offer
  48. free samples!
  49. friend
  50. g a p p y t e x t
  51. get
  52. get out of debt
  53. hello
  54. herbal
  55. hidden
  56. home based
  57. hot
  58. information you requested
  59. instant
  60. levitra
  61. life insurance
  62. limited time
  63. loans
  64. lose
  65. lose weight
  66. lower your mortgage rate
  67. lowest insurance rates
  68. make money
  69. medicine
  70. mortgage
  71. multi level marketing
  72. notspam
  73. now only
  74. numerical digits at the end
  75. offer
  76. online degree
  77. online marketing
  78. online pharmacy
  79. only
  80. open
  81. opportunity
  82. promised you
  83. refinance
  84. removes
  85. reverses
  86. satisfaction
  87. search engine listings
  88. serious cash
  89. starting with a dollar amount
  90. stop or stops
  91. teen
  92. undisclosed recipient
  93. valium
  94. vicodin
  95. winner
  96. work from home
  97. xanax
  98. your family
  99. Your own
  100. You’re a winner!

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